The Future of PR and Why You Need a Personal Brand

Here’s what a PR agency isn’t going to tell you: the future of PR is going to rely on your own personal brand and self-promotion.

And I, for one, am so glad.

For some of you, the concept of public relations in 2021 might be almost unrecognizable. Social media influencers are getting press features in Forbes, and people recording their lives with their iPhones are becoming household names.

In this new age of digital media, your personal brand is what gets you in the press. Not your company…